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Tortuga Automotive Innovations, a product accessories company specializing in utility lids, was after an image that gave them as much presence as a automotive manufacturer. The logo design for this company is now well recognised in the industry and the 'turtle' has a cult following.
The brochure design was done in such a way as to give the potential customer enough information to be interested, without giving too much away so as to show them more about the product in person. The Tortuga promotional ute graphic design is one of the boldest, brightest images around and leads interested customers clearly to the website. The website design is clear, simple and gives the viewer the information the want to know to make contact. |
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