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VIP- underwear-Inti Sun

Inti Sun, VIP a new importing company, specialising in quality underwear from Peru.

brief

Design a portable setup display for trade shows that can be easily and quickly assembled and dismantled. Make a bold statement that draws people in and intices them to take a brochure.

solution

The solution for Inti Sun, VIP was to use two roll-up banners, with additional clip on lighting and a rear PVC banner, 'velcroed' to the back wall.

The two roll-up banners effectively create a border around the display, which helps to draw people in, view the products, take a brochure and leave their details.

The vivid colours on the banners have been placed strategically on the darker background and at eye level, creating an overwhelming intensity when illuminated.